Maru La Palma, a brand with a Canarian soul in the heart of Madrid

The handbags of Maru La Palma are born not only from design and craftsmanship but also from the soul of an island. With an elegant, contemporary proposal that remains faithful to its Canarian roots, the brand has found a privileged space in Madrid to continue growing: Bteam Comunicación, a renowned showroom located on the central Gran Vía 6.

This space has become an essential meeting point between emerging brands and major names in the fashion & lifestyle universe. Here, designers from the Isla Bonita Moda label – including Maru La Palma – share the stage with other brands that bring a fresh, innovative vision and a strong commitment to quality and brand identity.

Behind this space is Elena Hernández, CEO of the showroom and a highly experienced professional in public relations, brand communication, and the fashion business. Thanks to her expertise, Bteam has become a hub where ideas flow, collaborations are forged, and brands position themselves with strength.

Bteam Comunicación has one of the most valuable databases in the industry: fashion journalists, magazine editors, influencers, celebrities, and lifestyle leaders. Combined with a full agenda of events, this enhances the visibility of resident brands. A clear example was the “Shopping Weekend by Isla Bonita Moda – Madrid Edition,” where Maru La Palma stood out with a remarkable participation. In addition, the showroom has been the setting for multiple editorial shootings, networking meetings, and exclusive presentations.

Being present in a space like Bteam not only reinforces Maru La Palma’s positioning but also connects its essence with a creative and professional environment – the perfect place to continue writing its story.

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